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Volume : XVI, Issue : I, February - 2026

SUSTAINABILITY & ETHICS: RESPONSIBILITY (CSR) AND ITS EFFECT ON BRAND REPUTATION

Krushna Bhaskar Gadhave, None

By : Laxmi Book Publication

Abstract :

Corporate Social Responsibility (CSR) has emerged as a vital component of sustainable business practices in the modern corporate environment. Organizations are increasingly integrating ethical responsibilities and sustainability principles into their operational strategies to enhance stakeholder trust and long-term competitiveness.

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Cite This Article :

Krushna Bhaskar Gadhave, None(2026). SUSTAINABILITY & ETHICS: RESPONSIBILITY (CSR) AND ITS EFFECT ON BRAND REPUTATION. Indian Streams Research Journal, Vol. XVI, Issue. I, http://isrj.org/UploadedData/11634.pdf

References :

  1. Freeman, R. Edward (1984). Strategic Management: A Stakeholder Approach. Boston: Pitman Publishing.
  2. Carroll, Archie B. (1991). The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders. Business Horizons.

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