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Volume : X, Issue : II, March - 2020

MARKETING CHALLENGES IN SMALL TOURISM ENTERPRISES

Dr. Tukaram Narayan Shinde , None

By : Laxmi Book Publication

Abstract :

This investigation recognizes the particular key components related with fruitful advertising of miniature, little and medium the travel industry undertakings and features the holes in information accessible through the writing.

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Cite This Article :

Dr. Tukaram Narayan Shinde , None(2020). MARKETING CHALLENGES IN SMALL TOURISM ENTERPRISES. Indian Streams Research Journal, Vol. X, Issue. II, http://isrj.org/UploadedData/10253.pdf

References :

  1. Clancy, Kevin J.; Peter C. Kriegafsd (2000). Counter intuitive Marketing. The Free Press. ISBN 0-684-85555-0.
  2. Kotler, Philip.; Kevin Lane Keller (2006). Marketing Management, 12th ed. Pearson Prentice Hall. ISBN 0-13-145757-8.
  3. Porter, Michael (1998). Competitive Strategy (revised ed.). The Free Press. ISBN 0-684-84148-7.

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