Volume : VI, Issue : II, March - 2016 GENDER SENSITIVITY AND ADVERTISING AND ITS IMPACT ON WOMENProf. K. Shiva Shankar, None By : Laxmi Book Publication Abstract : The point of this issues paper is to give a review of noteworthy writing as of now distributed on the idea of sexual orientation depictions in promoting, and the effects of these portrayals on ladies' wellbeing and prosperity, sex disparity and frames of mind and practices that help savagery against ladies. Keywords : Article : Cite This Article : Prof. K. Shiva Shankar, None(2016). GENDER SENSITIVITY AND ADVERTISING AND ITS IMPACT ON WOMEN. Indian Streams Research Journal, Vol. VI, Issue. II, http://isrj.org/UploadedData/10064.pdf References : - Pope Jr, H. G.; K. A. Phillips; R. Olivardia (2000). The Adonis Complex: The Secret Crisis of Male Body Obsession.
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