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Volume : XI, Issue : V, June - 2021 INDIA’S GLOBALIZATION AND CONSUMER ACCULTURATION: A REVIEW Dr. Tukaram Narayan Shinde, None DOI : 10.9780/22307850, By : Laxmi Book Publication Abstract : Because of the powers of globalization in India there is a change in the purchaser culture as the customer of India fundamentally the individuals who are dwelling in the cosmopolitan urban areas of the nation are expanding adjusting Keywords : Article : Cite This Article : Dr. Tukaram Narayan Shinde, None(2021). INDIA’S GLOBALIZATION AND CONSUMER ACCULTURATION: A REVIEW. Indian Streams Research Journal, Vol. XI, Issue. V, DOI : 10.9780/22307850, http://isrj.org/UploadedData/10268.pdf References : - Joshi, Rakesh Mohan, (2009) International Business, Oxford University Press, New Delhi and New York ISBN 0-19-568909-7
- Al-Rodhan, Nayef RF, and Gérard Stoudmann. "Definitions of globalization: A comprehensive overview and a proposed definition." Geneva Centre for Security Policy (2006).
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