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Volume : I, Issue : VI, July - 2011 PERIODICAL READERSHIP AMONG SECONDARY SCHOOL TEACHERS Allamaprabhu S. Ravikirti DOI : 10.9780/22307850, Published By : Laxmi Book Publication Abstract : Periodicals are effective means for propagating the ideas from
one generation to another as well as for imparting education in
connection with society and culture. Periodical is one of the printed
mass media which inculcate and promotes emotional and national
integration at regional and national level. The teachers who are
migrated to Mumbai Metropolitan city are having versatile linguistic
and regional background. In the present research paper language-wise
dailies and leading dalies have been focussed with the intension to
acquaint the readers with the size of circulation. The inclusion of such
quantitative information has helped to understand interest of the
migrated teachers in the Mumbai Metropolitan city. It also helps to
acquaint with the interest of secondary school teachers interest in
periodical readership. The questionnaire was administered and the
interviews were conducted as per the requirement for data collection. Keywords : Article : Cite This Article : Allamaprabhu S. Ravikirti, (2011). PERIODICAL READERSHIP AMONG SECONDARY SCHOOL TEACHERS. Indian Streams Research Journal, Vol. I, Issue. VI, DOI : 10.9780/22307850, http://oldisrj.lbp.world/UploadedData/368.pdf References :
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